Guide: 15 Mobile Billing Systems For E-Commerce
This article is part of us Mobile Payment Systems Series’ – where we see how mobile technology focuses on a cashless society. Click here to see more articles in the same series There are more than 6 billion mobile phones in use and three quarters of the world’s population has access to a mobile phoneLots of these mobile phone users shun online debit / credit card transactions for fear of fraud or other security reasons. So if you run an ecommerce business, consider getting a mobile or billing system via provider to tap into these potential customers. Mobile billing systems provide unprecedented one-stop convenience for online purchases and give you an edge over your competitors. Consider the following 6 largest mobile payment systems around to give you an idea of how it can work in your favor.
1. Sang
Zong is owned by eBay and is one of the largest mobile payment systems to date transactions of digital and virtual goodsSome of the most popular sellers are Facebook and Habbo and it has served more than 30 million customers around the world. ZONG is active in more than 40 countries.
How it works
When you get to the payment section for your online purchase, keep an eye out for that striking red Zong button, click on it and key your mobile number. Then they will send you a secure PIN to your mobile device and all you need to do is enter that to approve the transaction. It really is that simple! The advantage is that you never have to enter all card information every time you make a purchase; you just have you mobile number to process the payment. Zong works closely with online security solutions provided by companies such as Verisign, McAfee and TRUSTe secure transactions and detecting fraud
Additional Features
An optional upgrade is also available with Zong +, where you can choose to charge your credit or debit card to your own mobile number and get free stuff at the same time.
2. BOKU
With a worldwide coverage of 66 countries and service to 240 couriers mobile network operators, BOKU is another major contender for the most comprehensive mobile payment systems nearby. Its partnerships with major online retailers such as Facebook, Disney, EA and Zynga (among others) offer customers a wide variety of products and services for mobile billing.
How it works
Just like with others mobile payment services, BOKUs two-step authentication process in front of mobile billing involves entering your mobile number and ‘Y’ replies to a message the online merchant has sent you to confirm the transaction. Due to its established background in the service, it assures customers protection of bank quality and has reliable customer support to provide assistance where needed.
Additional Features
BOKU also has a offers and loyalty platform. There you can reach millions mobile worldwide subscribers through advanced targeting based on demographics, purchase history, competitor shopping patterns, and geolocation.
3. Text2Pay
Text2Pay is available in more than 50 countries over the world. For US merchants, the mobile payment service gives only 30% of the proceeds of the transactions to the mobile carrier and leaves you with 70%. This is much more competitive than the 50-50 split in most others mobile carriers.
How it works
After clicking on “Pay by Fone” button when you’re ready to make your online payment, enter your mobile number as usual. As extra security feature, you will need to enter your zip code for Text2Pay to check if it matches the cell phone account number. You will then receive a PIN that must be entered to approve the transaction. Once approved, a reference number will be provided as your proof of purchase.
Additional Features
It also allows you customize the interface of the payment platform for your customers with your favorite design and your own logo. Look here for others features of the service!
4. ImpulsePay
ImpulsePay uses Payforit technology for micro payment settlement in the UK and supports the entire UK mobile network operators (T-mobile, Orange, O2, Three and Vodafone) as well as virtual operators such as Tesco Mobile, Virgo Mobile and Lebara.
How it works
Like it is mobile payment services, with ImpulsePay you can charge online purchases to your monthly mobile network account by your mobile text messages. For UK consumers this is mobile payment service offers two purchase options for your customers, the typical send-a-pin service where customers send their mobile number or by texting a message to a specific number to complete the transaction It does not require prior registration on the part of the customers and the service can be used by a wider range of industries (eg gambling sites) as compared to others mobile payment services.
Additional Feature
When browsing a mobile data connection, ImpulsePay can automatically detect the mobile number and have them click on ‘Buy now’ buttonSuch seamless transactions provide customers with unparalleled convenience and encourage them to make future purchases on your website.
5. Fortumo
It gets better with Fortumo, where it is mobile payment service is available in 73 countries and supports more than 250 mobile operators.
How it works
Fortumo’s selling point is its ability to be included in each mobile app and execute the transaction without customers leaving the app (ie one click checkout). This means that whether you use your browser on your PC or through your mobile, or that you are in an app on your phone, you can make direct purchases without having to sign up for a bill.
Additional Feature
Fortumo promises quickly 30 minutes of integration with your site or mobile app, together with the guarantee of nightly activation of your payment service. There are also no setup fees or monthly fees for the set-up, only a percentage of every successful transaction goes to Fortumo. Be wary of the payout cycle that varies from country to country.
6. JunglePay
JunglePay is the ultimate all-in-one online billing solution for both consumers and merchants. As regards mobile payment service, its SMS billing extends to more than 80 countries around the world. JunglePay also supports different platforms ranging from web, mobile to in-app purchases
How it works
JunglePay is more merchant-friendly than most other competitors. Its strength lies in the range of payment options (albeit mobile phone or credit card). To pay by SMS, the buyer only has to send an SMS to confirm the payment and enter the password sent in the widgetYou can also pay by landline, just dial the number on the widget and the payment will be charged on the line when you hang up up
Additional Feature
JunglePay has a customizable interface, excellent customer service and comprehensive mobile payment API to personalize your billing platform.
Others Mobile Payment systems
Now that you have a better idea mobile payment services and the benefits they can offer you as an online consumer or merchant, here are 9 other such services available online:
7. Oneebip
Coverage: More than 60 70 countriesUsage mode: SMS, WAP & Mobile InternetSelling point: Registration is required, but this also means you don’t have to enter anything during purchases – just log in to your account. By registering, you can also manage your account from any PC or mobile device, view your transaction history and add mobile numbers for future transactions.
8. Mach
Coverage: 54 countriesUsage mode: In-appSelling point: Authentication and authorization of mobile billing takes place within the app via 1-click checkout. Mach’s Direct Operator Billing (DOB) solution provides online salespeople with built-in financial reporting and analytic tools to track sales traffic.
9. Surf pin
Coverage: More than 40 countriesUsage mode: text messageSelling point: The interface for the mobile payment system can be adapted to the needs of online merchants. There are also HTML5 mobile-Optimized checkout and Android in-app payment system.
10. Netsize
Coverage: 29 countriesUsage mode: SMS, MMS and WAPSelling point: Robust customer support for online merchants, 24/7 availability and formalized incident response and resolution processes. Netsize is up-to-date with the latest rules and regulations in different countries and provides powerful end-user support services.
11. Mopay
Coverage: More than 80 countriesUsage mode: text messageSelling point: With Mopay, customers can log in to their online customer portal to view their purchase history, manage subscriptions, vouchers, etc. without any prior registration. All you need is you mobile number so they can send you a text message with a PIN before you sign in with it.
12. Allopass
Coverage: More than 80 countriesUsage mode: text messageSelling point: Simple setup process, intuitive online merchant dashboard to adjust prices for individual countries and products, and generate comprehensive sales reports for analysis.
BoxPAY
Coverage: More than 70 countriesUsage mode: text messageSelling point: Mobile billing service is supported on different platforms ranging from widgets, browsers, tablets, mobile phones even for smart TVs. boxPAY also offers online merchants enhanced customizability through HTML, CSS and API.
14. Bango
Coverage: More than 50 countriesUsage mode: SMS and in-appSelling point: Bango’s customers include Facebook, Google Play, EA Mobile, Blackberry App World and Windows Phone
15. SMS online
Coverage: More than 70 countriesUsage mode: text messageSelling point: Provides an optional ‘SMS lock’ for online merchants who wish to limit the granting of access to premium users only so that access rights can be adjusted for certain services on their website.
15 Mobile Billing Systems For E-Commerce: benefits
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